Reel Pipeline Kit by Digital Craft Workshop

Roll 01 · one-time price

An article
goes in.
A reel
comes out.

I publish nearly every day, and for a long time every article ended its life as a wall of text. So I built the thing that reads the article, writes a screenplay, narrates it in my cloned voice, syncs the captions word by word and hands back an mp4. It runs on my own laptop and a render costs me nothing.

Or read how it works first: The Article-to-Reel Playbook, free.

Gauge
1080 × 1920
Running time
15–90 s
Cost per take
$0 default stack
Install
one script · Mac / Win / Linux
“I Taught My Articles to Make Their Own Reels” — the post, developed. Silent here; the full reels are below.

Six frames · one pass

Scroll is the transport

Every step below is a real stage the kit runs, in order. Keep scrolling and the gate on the left advances through them the way one render does.

A few days ago, I clicked a button in my own article editor. A 55-second vertical MP4 fell out the other side. Narrated in my cloned voice and captioned word-for-word.

article.txt · 5 815 chars
  1. Scene 01 One article in. One button. That's all
  2. Scene 02 Your voice narrates. Captions sync per word
  3. Scene 03 And out comes a finished reel
  4. Scene 04 Zero per render
scenario.json · 4 scenes
voice.wav · per-word timestamps

And out comes a finished reel

captions.ass · karaoke
A rendered scene from the reel scene-03.mp4 · i2v clip
reel.mp4 · 1080×1920
Frame 01 / 06 00:00:00:00
  1. 01

    Source

    Paste the URL of one of your posts. The kit pulls the body text and every inline image from it. Paywalled, or published somewhere else entirely? Paste the text instead.

  2. 02

    Screenplay

    A model turns the article into four to six scenes with narration and headlines. Gemini 2.5 Flash-Lite on the free tier, OpenAI gpt-4o-mini, Anthropic Haiku or any model through one OpenRouter key. You then edit every line by hand before a single frame renders.

  3. 03

    Voice

    Kokoro runs on your CPU with nine voices and an 80 MB model, and costs nothing per month, forever. ElevenLabs Starter is $5 a month, clones your voice in about a minute and returns per-word timestamps.

  4. 04

    Captions

    Those timestamps become ASS karaoke subtitles, so one word lights up at a time instead of a whole line appearing at once. Your brand colours, your headline font.

  5. 05

    Scenes

    Ken Burns motion on the stills is free and needs no GPU. Wan 2.2 through local ComfyUI takes roughly five minutes a scene on an RTX 3060 and also costs nothing. Replicate does the same without any GPU at all: about $0.40 per five seconds on Wan 2.2, about $0.18 on Seedance Lite.

  6. 06

    Compose

    ffmpeg stitches the frames, the audio, the captions and any clips into one 1080 × 1920 mp4. It lands in the render history, where you can re-open the scenario and render it again with one scene changed.

Contact sheet · seven takes

Every frame here came out of something I published

No mockups on this page. Click a cell and it streams the actual file the pipeline produced. They start silent — a sound button appears once one is running.

    RPK · DCW · 1080×1920 · SAFETY ✱ SAFETY ✱ SAFETY ✱

    Screening room

    Watch the whole thing before you buy it

    Eight short episodes over the real interface, plus the original demo. Nothing loads from YouTube until you click a thumbnail.

      What you actually run

      A web app on localhost, not a hosted service

      You unzip the download, run one installer script and open localhost:3000. The keys you paste live in a gitignored data/settings.json on your disk and go to the providers you chose, never to me. There is no account, no database and no server of mine between you and the render.

      Voice, music, branding and clip settings each get their own panel. The 9:16 preview inside the branding panel updates while you type, so you can get the look right without burning a render.

      The kit's branding panel with a live 9:16 preview showing an orange headline, above the clip provider and Substack URL fields
      The branding panel, the live preview, and the field you paste a post URL into.

      Before you buy

      What it does not do

      This lane is narrow and the kit is good inside it. Here is the edge of the lane, so nobody buys the wrong thing.

      • It does not direct scenes

        Stills get subtle motion — breathing, a light shift, a slow push-in. A character rubbing their temple, a cursor dragging, a counter ticking up: that is choreography, and this does not do choreography.

      • It does not render legible screens

        Image models garble text. A product popup with real names or a cascade of messages on a phone screen needs compositing you would do somewhere else.

      • There are no talking heads

        Narration is voiceover laid over the visuals. Nobody on screen speaks with synced lips.

      • It is not Veo, Kling or Hailuo

        If your script is written for performed action and spoken dialogue, use one of those. If you want your article as a shippable reel with your voice, your captions and your brand, rendered on your own machine, this is the one.

      “I first discovered Daniel's Reel Pipeline Kit through his writing about the process on Substack. I was THRILLED when he released the Kit and could implement it myself. I had one challenge when testing it; Daniel responded quickly, solved the issue, and it's working great! This has opened so many possibilities with reels and shorts! Super easy to set up and use. Highly recommend!”

      Kim Doyal 5 out of 5 — the one rating the kit has on Gumroad so far

      One-time

      Four ways in

      HeyGen Creator is $29 a month. The kit is $39, once. That is the whole argument for the price.

      Reel Pipeline Kit

      $39

      The six-stage pipeline as a local web app. Three scenario providers, two voice paths, two clip paths, brand panel, render history, the 17-section playbook, a four-minute walkthrough and twelve months of updates.

      Get the kit

      Kit Pro

      $79

      Everything above, plus the parts that make it a habit: a queue worker that survives restarts, Telegram pings when a render lands, draft-first Substack publishing and an MCP server so you can drive the whole thing from Claude.

      Get Pro

      Full Reel Stack

      $69 $78

      The kit bundled with Faceless Channel OS Core, which takes the finished mp4s and publishes them daily to YouTube Shorts and Instagram Reels.

      See the bundle

      Full Reel Stack Pro

      $119 $138

      Kit Pro bundled with Faceless Channel OS Complete — the queue on one end, the daily publish cron, dashboard and analytics on the other.

      See the bundle

      Thirty-day refund if the pipeline will not run on your machine after you have followed the README. Send the error and the install log and I will either fix it or refund you.

      Questions

      The ones I get asked

      Do I need a GPU?
      No. The default stack — Gemini for the scenario, Kokoro for the voice, Ken Burns for the motion — needs no GPU and costs $0 a month. Animated Wan clips need either a local NVIDIA card or a Replicate key.
      Does it run on a Mac?
      Yes. Kokoro runs on Apple Silicon CPU. For animated clips, point it at Replicate.
      Will it work on 8 GB of VRAM?
      Local Wan 2.2 14B wants 12 GB or more. On 8 GB cards use the Q4_K_M GGUF variant — the setup prompt walks you through it — or skip to Replicate.
      Can I use my own voice?
      Yes, through ElevenLabs Starter at $5 a month. The kit walks through cloning it.
      What happens when Wan 2.5 or 3 lands?
      Twelve months of updates are included. When a major model version drops and breaks the pipeline, I ship the migration patch and you run npm run update.
      Can I sell what I render?
      Yes, the outputs are yours. The repo itself is for your own use — no reselling the kit.

      Your next post can leave as an mp4